DILG R3 participated in the nationwide simultaneous launching of the “Alaga Ka Para sa Maayos na Buhay” or simply “Alaga Ka” by the Philippine Health Insurance Corporation (PHIC) held last March 24, 2014 at the Bren Z. Guiao Convention Center, High School Blvd., Brgy. Lourdes, City of San Fernando, Pampanga.
The ALAGA KA Program is an integrated marketing activity aimed at making “Listahan” members of the DSWD, informed and empowered of their PhilHealth coverage, benefits and other public programs of the Department of Health (DOH).
From the Thirty-Five (35) Barangays of the City of San Fernando, Pampanga, One Thousand Five Hundred (1,500) selected “Listahan” members came and participated in the kick-off ceremony.
One of the highlights of the activity was the live feed of the lead event taking place at the Quezon Memorial Circle in Quezon City for the National Capital Region where His Excellency President Benigno S. Aquino delivered his message to the indigent beneficiaries.
Dir. Abraham A. Pascua, Ph. D., CESO III, concurrent Assistant Regional Director represented DILG R3 during the signing of commitment by the various National Government Agencies (NGAs) and other stakeholders.
The activity was graced by the Provincial Governor of Pampanga, Hon. Lilia Pineda together with several Mayors and Board Members of the province.
During the activity, DILG R3 distributed more than One Thousand Six Hundred (1,600) copies of the “Pampamilyang Gabay sa Panahon ng Kalamidad” or “Gabay”, one of the main information materials of the Department on disaster preparedness.